Mobilize is filling labour shortages across Canada

Mobilize is growing! Employers are experiencing all the benefits of our seasonal staffing model, and we’re placing more and more young Canadians in businesses across the country to meet shortages in industries that have traditionally faced big staffing challenges.

If you aren’t familiar with Mobilize, it’s a new staffing model that works on a rotational placement basis, supplying tourism, hospitality, resorts, golf courses and food services businesses with a continuous supply of hard-working young employees. Mobilizers rotate to different locations seasonally so businesses always have fresh, motivated staff.

Here’s what Christine Latimer, General Manager of the Valemount Best Western, has to say about our workers: “From the moment the Mobilizers arrived in our Village, they were a breath of fresh air! I appreciated their positive attitude, willingness to work/help in any department, their “over and above” service skills for our guests, and their excitement to experience the beautiful BC mountains. We will remain a long-term client for sure!”

A record summer

In the last six months we placed over 200 Mobilize workers throughout Canada, at 20 member properties in British Columbia, Alberta, Saskatchewan, Manitoba, Ontario and Yukon. Since launching in 2014, the program has placed more than 350 young Canadians across the country, with great feedback from member properties.

“Elmhirst’s Resort worked with Mobilize Jobs to meet its human resource needs in the summer of 2016 and beyond,” says Greg Elmhirst, co-owner. “The Mobilize team was proactive, pleasant and professional to work with and the Mobilize staff performed well in our operation. I would recommend Mobilize Jobs without hesitation.”

“The hospitality skills we’ve seen have been OUTSTANDING thus far,” says Brody Purser, Deerhurst Resort’s Regional Director of Human Resources. “We are very pleased with their performance to date.”

“The Mobilize program provided our resort with motivated employees who have a base of training and interest in the tourism industry. We set a contract period that works for our business and works for the employees as they move on to other tourism establishments upon contract completion,” says Dianne Hounsome, General Manager at Bayview Wildwood Resort. “The additional funds spent to utilize this program compared favourably to the cost of staff turnover in our busy season. I will be contracting employees for the 2017 Spring-Fall season through Mobilize based on my good experience this past year.”

Labour shortage challenges

In past years, hotels and resorts have experienced particularly significant labour challenges in their busy summer seasons. Mobilize is helping a growing number of properties address those challenges with motivated seasonal workers. As a result, the program’s popularity has grown dramatically in high-tourism areas, and we are increasingly being recognized as an exciting, viable, cross-country solution for an industry plagued by labour shortages.

Amanda Robinson, past General Manager of Copper Point Resort, says “The hospitality industry has a system wide challenge with recruiting workers both highly skilled and lower skilled. The drastic changes the federal government made to the TFWP just exacerbated an already huge problem. Mobilize is exactly the sort of innovation we need as an industry. It helps with staffing and also does something we have always wanted to do: hire Canadians.”

Need winter staff?

The summer season has drawn to a close, Mobilizers have started their fall placements, and we’re busy helping businesses find great people – and making a serious dent in youth unemployment over the long term.

Right now, we’re all staffed up for fall and are currently recruiting to meet the growing demand for winter placements, which will start in December. If you’re looking for great employees for the busy snow season, Mobilize can help fill your labour shortages – so you can offer your customers the best service possible.

Get in touch to see how Mobilize can help.