The Great Canadian Work Experience
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Success factor #4: Create the structured experience millennials want
While examining what’s key to hiring millennials into hard-to-staff jobs, we encountered a surprising insight. They want to know exactly when they’ll start working, and more importantly, when they will finish. This desire for structure is one of the most interesting lessons we’ve learned about working with millennials while running the Mobilize program.
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Success factor #3: Give millennials career advancement opportunities
In our last few posts, we shared some of the insights we’ve gained into attracting millennials to hard-to-staff industries. Most recently, we talked about their desire to learn on the job – and how employers can offer them an educational, career-building experience, even in roles that have traditionally not been career-track. But millennials don’t just want to learn. They want to get ahead. In truth, they can get dead-end hospitality jobs at home. To attract young Canadians, you have to offer them something more: the secret to hiring millennials is giving them a chance at a future.
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Success factor #2: Offer on-the-job learning for successful youth employment
In our last post, we talked about making it an adventure. Next up? Giving them the educational experience they’re looking for. It’s not just a paycheque to them. They want to get something out of it they can apply to the future.
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Success factor #1: Creating an exciting work experience for millennials
In our last post, we talked about hiring underemployed millennials in place of temporary foreign workers. Since the Temporary Foreign Worker Program changed, looking within Canada has become the first, best option for filling labour shortages across the country. But millennials think differently – and require a different approach to capture their interest. So how do we attract this elusive group? We hit the road to figure it out.
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Changes to the Temporary Foreign Worker Program have effectively shut down international recruitment for the hospitality, tourism and restaurant industries. Bringing in foreign talent is a political hot button – and not one that politicians or industry associations are willing to touch. The change is here to stay.
The Mobilize program has just deployed its third group of young workers from the eastern provinces, sending over 100 Canadian youth to experience-building jobs in the west. After three successful deployments, it’s clear that this smart solution is filling the void left by changes to the Temporary Foreign Worker Program (TFWP).
